One size doesn’t fit all, especially not when it comes to loyalty programs. Here’s what type of loyalty program you should be using for your company.
Loyalty programs can be expensive and tricky to set up. Here’s how to maximize your loyalty program’s success rate so your hard work pays off.
Customer loyalty programs are all the rage nowadays. If your company doesn’t have one yet, here’s why you need one.
Converting new customers to repeat customers is worth your time and money. This collection of articles provides specific tips to help you increase your customer retention rate.
Following up with customers is easier said than done. Here's how a CRM can help you keep track of follow-up dates and deadlines.
Getting repeat customers is critical to your company’s success, but there’s one common way to mess this up: being annoying. Here’s how to not be annoying when converting new customers to repeat customers.
Having lots of choices is normally a good thing. But offering too many choices can overwhelm your customer and lead to fewer sales.
Repeat customers save you time, energy, and money. Here's a walk-through of a sample sales process to illustrate when and how to pursue repeat customers.
An evangelist is someone that will go out and sing your product/service’s praises to anyone that will listen. There is no more credible referral for a new customer than a narrative of sincere satisfaction from someone they know.
Your customers are already your loudest and most effective advertisers, for better or for worse. If you can learn to utilize their position as potential advocates, you may find that they hold a world of new prospects.
Getting discouraged by prospects turning you down, saying it isn't the right time? A simple follow-up can change the whole future of those leads, so don't miss out on them!
A few months ago we set a goal of getting as many trial users as possible on the phone.
In this blog post I'm going to go over my findings. I'll tell you what worked, what didn't work, and I'll even give some real numbers which seem to be almost impossible to find anywhere else online.
Last week I wrote about how AT&T's poor service effectively makes the Apple iPhone a bad product in many areas. This is consistent with a common theme on this blog: nothing matters except user experience.
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