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Small business tips

Tips and advice to help small businesses succeed.

Recent posts

Using a no-reply email address tells your customers you don't care about them
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August 27, 2010
Shouldn't we make it as easy as possible for our customers to get ahold of us?
Keep the 80-20 rule in mind with your SEO
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August 26, 2010
I recently met someone who was in charge of the SEO of a relatively large internet company. I mentioned LAS to him and spent a little time talking about the site before he basically said "SEO probably isn't worth it for you guys."
Choosing the right communication medium
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August 24, 2010
Tyler and I live on opposite coasts, so as you might imagine, we spend a fair amount of time communicating over various channels including email, IM/chat, telephone, and video chat.
Submit your blog to Google News
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August 23, 2010
If you write a blog about news and current events, there's an easy way to increase your reach on Google.
Tutorial: Create a Wiki in Google Sites
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August 20, 2010
There are a bunch of different tools to help you set up a wiki, but my favorite is Google Sites. In this post, I'll go over how I set up my wikis using Google Sites.
Amazon's affiliate program pays you for referring business
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August 16, 2010
Amazon offers a program called Amazon Associates. It's basically a way for you to market products sold on Amazon and take a small commission on all the sales you generate.
Set up a wiki to keep your team organized
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August 12, 2010
One of the biggest challenges businesses of all sizes face is the organization and storage of information.
Create application shortcuts in Google Chrome on a Mac
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August 10, 2010
One of the best features of Chrome is the ability to create "application shortcuts" that let you launch web sites as stand alone applications.
SheerSEO Review - Track and analyze your site's SEO
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August 9, 2010
SheerSEO is a very basic tool for staying on top of the SEO basics for your site. It tracks your site's search engine rankings, what other sites are linking back to you, and a few other important inbound marketing metrics.
Forget Visio, LucidChart makes great flowcharts online
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August 4, 2010
For years, Microsoft Visio has been pretty much the only option if you wanted to make flow charts, org charts, or other types of structured drawings on a computer.
Fast(er) switching between Google accounts with Quick Google
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August 3, 2010
Google provides a number of nice online services. So many, in fact, that it's not uncommon to have multiple Google accounts for different uses. Unfortunately, switching between those accounts can be pretty annoying.
Productivity Tip: Use more than one computer monitor
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August 2, 2010
This may be obvious to some of you, but I want to talk about how you can boost your productivity by using multiple computer monitors.
Stop writing business plans, and start writing business reviews
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July 27, 2010
Earlier today, I received an email from a friend of mine asking for a copy of my PhD thesis proposal to use as a guide while he writes his own.
Blog Software Reviews - Wordpress, Tumblr, and Blogger
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July 21, 2010
I've reviewed a few different blogging platforms, and I want to use this post to summarize those reviews.
Blogger.com Review
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July 21, 2010
Blogger is a fairly popular blogging tool. It was purchased by Google in 2003, although it doesn't look or feel anything like other Google products.
Apologizing like a pro (and not like Apple)
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July 20, 2010
Apple's been making a lot of headlines recently over problems related to the antenna of the new iPhone 4. Perhaps bigger than the problems with the phone itself, however, has been the way they've dealt with the problems.
Google Webmaster Tools - Free SEO Tools for your Website
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July 19, 2010
We've talked a lot about what you can do to improve your site's SEO, but we haven't really explained how to tell if what you're doing is working.
How much money can you make with a blog?
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July 16, 2010
This week I'm writing a three-part series about how you should approach planning and strategy when starting a blog.
Check out your online competition with SEMRush.com
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July 15, 2010
Earlier this week, I talked about how checking out your competition online can be a good way to get some ideas and identify opportunities for establishing your small business online.
Blog planning: marketing and user engagement
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July 14, 2010
Once you've got your content all figured out, it's time to come up with ideas to get people reading your blog.
Get started online by spying on your competition
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July 13, 2010
Establishing your small business online can be a bit of a daunting task, and knowing where to start can be one of the biggest challenges.
Blog planning: choosing your content
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July 12, 2010
In this first post, I'm going to discuss what you should consider when deciding what type of content you want to offer on your blog.
Get questions about web apps answered at Web Apps - Stack Exchange
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July 8, 2010
Unfortunately, web apps often have rather poor documentation, particularly for the more advanced functionality. Luckily, online forums and blogs often do a great job of filling in the documentation gaps.
Optimization Tip: Start at the Beginning of the Funnel
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July 7, 2010
Earlier today I was having a conversation about SEO and website optimization and I realized that there's a very important concept that we haven't really talked about yet on this blog.
How Unix style file permissions can guide your file sharing policy
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July 6, 2010
One of the biggest benefits of web applications is the ease with which one can share documents for other people to collaborate on or view. Unfortunately, this same ability is the source of a number of fears about online software privacy an security.

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